Ted Baker AW Mission Impeccable

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To unravel their new Autumn Winter 16 Collection, Ted Baker collaborates with renowned director Guy Ritchie as Executive Producer and Mentor to emerging directors Crowns & Owls for an enticing 3-minute film, Mission Impeccable.

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First of its series. the short film depicts T.E.D, an enigmatic leader of his eponymous agency deploy some of his best agents to prevent a massive couture catastrophe. With future episodes to be unveiled in the future, audiences are left with a cliff hanger to the story of Mission Impeccable.

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Showcasing the new collection with a gripping espionage backdrop, the brand’s sophisticated timeless classic looks are idolized, showing audiences the smartest and sleekest side of Ted Baker. The full three-minute film, was released in HK on 13th September 2016 and is entirely shoppable onTedbaker.com, exclusive UK partner Selfridges.com and exclusive partner for The Americas, Nordstrom.com.

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More on the AW16 collection coming soon!