Furla presents its new SS14 Advertising Campaign

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SS14 DIGITAL DP 1 POLARIS

Inspired by the elegant 18th century villa located at the company’s headquarters Bologna, Furla collaborated with emerging photographer Marton Perlaki, presenting the brand’s spring summer 2014 advertising campaign.

Entitled “Creativity Speaks Italian”, Furla persue beauty, art and quality in every creation, including this time, which inherits the brand’s traditions and reflects Furla’s distinctive styles by reaching the balance between craftsmanship and innovations.

SS14 DIGITAL DP 2 FRIDA

The advertising campaign accentuates the combination of light and shades by enhancing warm hues. Plus, simple and refined outlines of background together with natural shades and pastel tones reminds people of moments spent in the villa.

SS14 DIGITAL DP 3 CANDY

This season’s signature Candy Bag as well as some leather tote bags are worn and shot under the spotlight by French model Maud Le Fort, who demonstrates the new collections spirits — women’s sophisticated yet casual contemporary charm.

Apart from Marton Perlaki, catalogue images of Furla Spring Summer 2014 is done by French photographer Philippe LaCombe, one of the most famous still-life photographers in the world.

 

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